To link or not to link?

Just as a point of mutual interest, I was wondering if we thought it would be a good idea to provide a link to each other's websites seeing as they are run by the same company?

but the answer is...

YES, DEFINITELY!!!

This is good for three reasons:

1. They told us to.

2. It will help get Elm City's name out there to be posted anywhere as possible, as well as tie in United Manufacturing to Elm City's mother company and explain who we are. Especially since our history and about us is going to be similar since we are ultimately born from the same company. (Just like coke and Powerade are ultimately linked together)

3. Right now we are targeting a different target audience, but eventually in the future our Elm City audience might grow into a respectful, more established United Manufacturing audience, in which case we should definitely let them know that is where we came from. They will want to go to a brand that is already great in their minds and it would be a natural transaction from Elm City to United Manufacturing when they have their first house instead of their first apartment.